How to Add Animated Social Proof to Your Shopify Horizon Theme

How to Add Animated Social Proof to Your Shopify Horizon Theme

Building trust on your product page is crucial for turning visitors into buyers. When a potential customer lands on your page, one of their first subconscious questions is, "Do others trust this brand?"

The simplest way to answer that is with social proof. While reviews are great, they are often buried down the page. A subtle, animated social proof indicator right near the "Add to Cart" button can create an immediate sense of trust and FOMO (fear of missing out).

In this guide, we will show you how to add the animated social proof block to the Shopify Horizon theme using the Section Store app. It takes just a few minutes and requires absolutely no coding.

Watch the Quick Tutorial

See how easily this comes together in the video below:

Step-by-Step Guide

Follow these steps to get this high-converting element onto your Horizon theme product pages.

1. Get the Section Store App: If you haven't already, install the Section Store app from the Shopify App Store.
2. Navigate to Conversion Blocks: Open the app dashboard. Look for the tab labeled "Conversion Blocks". This section contains elements specifically designed to improve sales.
3. Find the Social Proof Block: Scroll until you find the animated "Social Proof" block (it usually features stacked avatars).
4. Add to Theme: Click on the block and select "Add to theme". Choose your active Horizon theme to install it.
5. Open the Theme Editor: Go to your Shopify Admin, navigate to Online Store > Themes, and click the Customize button next to your Horizon theme.
6. Go to the Product Page: Use the dropdown menu at the top of the editor to switch from the Home page to the Products > Default product template.
7. Add the Block: On the left-hand sidebar, look inside the main "Product information" section. Click "Add Block" and select the animated "Social Proof" block you just installed.
8. Position and Customize: Drag the block up so it sits prominently near your price or title. Click on the block to customize the text (e.g., "120+ happy customers this month") and upload your own customer avatar images for an authentic feel.

Once you save your changes, your product page will instantly look more established and trustworthy.